This body of work reflects a cross-section of projects spanning brand strategy, communications, content, and design – developed for Hawaiʻi organizations, publications, and community-focused businesses.

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Ideation and deliverables included social media campaigns, website development and redesigns, editorial writing, seasonal features, advertisements, flyer and collateral creation, and brand identity support. Narratives, positioning, and design was shaped by local context, audience behavior, and real-world constraints – balancing strategy with thoughtful execution across digital, print, and in-person touchpoints.